|By Marketwired .||
|January 22, 2009 02:13 PM EST||
TORONTO -- (Marketwire) -- 01/22/09 -- Winning Brands Corporation (PINKSHEETS: WNBD) (FRANKFURT: WMU) (www.WinningBrands.ca) announces its engagement to The Wine Ladies (www.TheWineLadies.com) in a marketing relationship that some industry observers are calling a "marriage made in heaven." The Wine Ladies are well known popularizers of wine culture with a growing following in print, radio and television. Their fun approach to learning about and enjoying wine with style has become hugely successful amongst a new generation of North Americans and beyond. Despite their complete satisfaction with all things wine, they have not been completely satisfied with all things proposed to remove wine stains. Now, The Wine Ladies have decided that Winning Colours Stain Remover is a terrific weapon in the stain removal arsenal and would like to tell the world about it. "Reach for it first" -- that's our simple advice say Georgia and Susanne, the sister team that encounters red wine stains routinely. "We know that no single solution can fix every problem, but our view is that Winning Colours Stain Remover is a great thing to try first because of its versatility and usefulness in this application". There are many family recipes for removing red wine stains that have become folklore in the wine and spirits industry -- some better than others. Both The Wine Ladies and Winning Brands are combining their message that the easiest solution of all is to reach for a bottle of Winning Colours Stain Remover as your first line of defence.
Winning Brands' National Sales Director Patricia Dianne Miles comments that Winning Brands is naturally proud that the dynamic duo of wine education and wine entertainment agree that the ease of reaching for Winning Colours Stain Remover is a good option. "We will find ways to get the word out to The Wine Ladies' fans together." The marketing partnership will involve cooperation in a number of projects including TV and radio commercials, print advertising and special events. As far as The Wine Ladies are concerned, the benefit is mutual. "People ask us all the time what we recommend for red wine spills. We like the thought of an affordable convenient solution that is widely available becoming known to wine lovers and taking the stress out of those inevitable drips, drops and disasters," say Susanne and Georgia. A formal media event and public unveiling of their plans will be announced subsequently. For now, the clinking of glasses heralds a new round of stain removing satisfaction for all. The Wine Ladies can be heard around the world every Saturday via live streaming from www.1050chum.com at 10am Eastern Standard Time.
Winning Brands Corporation manufactures Winning Colours Stain Remover for consumer and commercial use as an eco-responsible alternative to traditional solvents. It is gaining popularity for its gentleness to skin and fabrics, while being versatile enough to go beyond wine messes to other areas of the home and business such as paint mess clean-up. Main production takes place at the Grand Rapids, Michigan facility of Surefil LLC with some sizes manufactured at Winning Brands' St. Catharines, Ontario facility. Winning Brands' full product range includes a variety of advanced cleaning solutions, such as its non-toxic SMART(TM) Wet Cleaning solution (alternative to perchloroethylene used in dry cleaning), KIND Laundry Products, CLEAN1(TM) -- the first choice in outdoor cleaning and TrackMoist(TM) Dust Suppression Solution for dirt race tracks, construction sites and other settings where water consumption is high because of the use of water trucks to dampen outdoor dust. Winning Brands mission is to replace hazardous chemicals in widespread use with safer alternatives. The initial focus is on cleaning products.
Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Winning Colors®, Winning Colours® is a Registered Trademark of Niagara Mist Marketing Ltd. KIND(TM) and CLEAN1(TM) are trademarks of Niagara Mist Marketing Ltd. SMART(TM) is a trademark of Solvent Free Solutions Inc.
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Winning Brands Corporation
Office Direct (705) 737-4062
11 Victoria Street, Suite 220A
Barrie, Ontario, Canada L4N 6T3
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